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There are at least 165 million active Android & Apple iOS devices in the U.S. & that they are used by 78% of the adult population (age 15-64).
In 2013, over 50% of the US mobile user population, will access the internet using mobile browsers or mobile apps.
The global mobile advertising market will grow by more than 50% during 2013 to Reach $12.8bn in 2013
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